Furry Friends Run the Show
- Keely Hopkins, Sr. PR Manager
On December 7, Toca Boca is launching its newest app Toca Life: Pets, the first Toca Boca app all about pets! With more than 120 real-life and make-believe animals, kids can play with their pets IRL and virtually, creating their own worlds and embarking on silly adventures with furry friends.
In Toca Life: Pets, kids are in control of which pets they want to play with and how their pet’s story evolves. Are they bringing their pet along on a family picnic or take their pet to the vet? Maybe their pet is going to a birthday party to celebrate with friends! Kids will train, feed, bathe and entertain their pets while learning what it takes to own a real pet and letting discovery guide their play. Yes, they even have to clean up after their pets, which often takes form as a rainbow colored poop! Kids will explore the five bustling locations, including the pet park, pet hotel, veterinary and more. At the pet hotel, every pet, whether it’s a dog, cat, bird or sloth-bat, will find a nice spot to play or relax while their owners are away. There are secret features to be discovered in the pet park as kids create their own play scenario with their favorite creatures.
Additional features of Toca Life: Pets include:
- Kids can role-play in five locations: pet park, pet hotel, veterinary, pet shop and breeder’s bungalow
- 23 new characters for kids to meet
- Kids can bathe muddy pets and get them clean again, or pretend to be a vet and care for sick or injured pets
- The pets can be dressed up in fun hats — hats stack on pets stack on hats
- By building an agility course kids can help train and exercise their pets
- It even includes surprises for kids to discover — they can pull the branch in the pet park to see what’s hidden
For the first time, Toca Boca tapped fans to help co-create new characters in Toca Life: Pets. The brand received over 1,000 suggestions based on kids’ real and imaginary pets, and from those ideas Toca Boca produced 3 replicas in the new app. The pet rock and sloth bat featured in the app were inspired by drawing and photos from fans and transformed into real Toca Boca characters.
“Sometimes pets are cuddly, fun, weird or even scary. Regardless, they are often a big part of our lives,” said Petter Karlsson, Play Designer. “In Toca Life: Pets you pick which pets you want to play with in your life and decide their stories. As with all of the apps in the Toca Life series, Toca Life: Pets puts kids in the director’s seat to make up their own stories”
Toca Life: Pets features a kid-friendly interface without third-party advertising, free of rules, levels or high scores. Toca Life: Pets will be released for $2.99 on the App Store, Google Play and Amazon December 7.
- Click here to view the trailer video
- Click here to view the press images
- Click here to view the App Store
- Click here to view the Google Play store
About Toca Boca
Toca Boca creates digital toys and other playful products for kids around the world. Since its first product launch in 2011, Toca Boca has released 40 apps that have been downloaded more than 200 million times in 215 countries, making it the No. 1 mobile-first kids brand in the App Store. Its products focus on sparking kids’ imaginations and creating opportunities for open-ended play. With offices in San Francisco and Stockholm, Toca Boca is owned by Spin Master Corp., a global children’s entertainment company that creates, designs and manufactures a diversified portfolio of innovative toys, games, products and entertainment properties. For more information, please visit www.tocaboca.com.