100 million downloads!
- Ingrid Simone, Toca Magazine Executive Editor
We’re celebrating today at Toca Boca! We just passed a major milestone: 100 million downloads!
“We are proud of this milestone and are excited to continue making digital toys that are fun and inspiring for kids,” said CEO Björn Jeffery. “Reaching 100 million downloads in just four years speaks to the hard work of our team and the fact that both kids and parents recognize the quality of our products.”
Yes, it’s been just four year since we launched our very first apps, Helicopter Taxi and Toca Tea Party, in 2011. Since then we’ve released 26 more apps, all designed from the kids’ perspective. We have exciting plans for the coming months in consumer products and video.
“This is an exciting moment and we are looking forward to what is next — we plan to remain a beacon for good quality kids content regardless of channel,” said Jeffery.
So, as we celebrate in our offices in Stockholm, San Francisco and New York, we hope you’ll share in our excitement. Be sure to keep an eye on our Facebook page today for surprises! #TocaBoca100M